TRUFF NOTICE AT COLLECTION
In accordance with the California Consumer Privacy Act and its regulations, this is to notify you that we are collecting your personal information when you use our website.
1. The following table describes the categories of personal information that we collect from you through your use of our website, the business or commercial purposes for which such information is used and whether we sell or share your personal information.
Category Examples of Personal Information Collected Business or Commercial Purposes Do we sell or share your Personal Information?
Identifiers Name, alias, postal address, unique personal identifier, online identifier, internet protocol address, email address, account name or similar identifiers. To fulfill or meet the reason you provided us with the information; to provide a quote or answer a question about our products or services; to process and fulfill orders and payments; to provide customer support; to keep you informed of new products, company updates, and our participation in events; to evaluate our marketing and sales efforts; to verify the quality of our products and services; to improve our products and services; to comply with legal requirements. Yes
Information described in the California Customer Records Act Name, address, telephone number, bank account number, credit card number, debit card number, or any other financial information. To fulfill or meet the reason you provided us with the information; to provide a quote or answer a question about our products or services; to process and fulfill orders and payments; to provide customer support; to keep you informed of new products, company updates, and our participation in events; to evaluate our marketing and sales efforts; to verify the quality of our products and services; to improve our products and services; to comply with legal requirement. Yes
Protected Classifications Age (40 or above); gender. To fulfill or meet the reason you provided us with the information; to provide a quote or answer a question about our products or services; to process and fulfill orders and payments; to provide customer support; to keep you informed of new products, company updates, and our participation in events; to evaluate our marketing and sales efforts; to verify the quality of our products and services; to improve our products and services; to comply with legal requirements; to analyze the demographic of customers. Yes
Commercial information Records of personal property, products or services purchased, obtained or considered, or other purchasing or consuming histories. To fulfill or meet the reason you provided us with the information; to provide a quote or answer a question about our products or services; to process and fulfill orders and payments; to provide customer support; to keep you informed of new products, company updates, and our participation in events; to evaluate our marketing and sales efforts; to verify the quality of our products and services; to improve our products and services; to comply with legal requirements. Yes
Internet or other electronic network activity Browsing history, search history and other information regarding your interaction with our website. To evaluate and analyze website traffic; to analyze our customers preferences and our marketing and sales efforts; to improve our products and services; to audit transactions; to detect security incidents and protect against fraud; to identify and repair errors in functionality. Yes
2. We will retain your personal information for as long as necessary to fulfill the purposes for which we collected it, including for the purposes of satisfying any legal, accounting, or reporting requirements. To determine the appropriate retention period for personal information, we consider the amount, nature, and sensitivity of the personal information, the potential risk of harm from unauthorized use or disclosure of your personal information, the purposes for which we process your personal information, whether we can achieve those purposes through other means, and the applicable legal requirements.
3. We may sell or share your personal information. If you do want us to do so, please click on the following link: https://www.truff.com/pages/do-not-sell-or-share-my-personal-information
4. We allow the following third parties to control the collection of personal information for our benefit:
5. We value your privacy. The following is a link to our full Privacy Policy: https://www.truff.com/pages/privacy-policy
